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What Travelers Love to Watch in Hotels

What Travelers Love to Watch in Hotel

Hotels provide a safe and secure environment where travelers can relax after long days of sightseeing or business meetings. Also, many hotels offer special packages such as spa treatments, room service, and other perks that make them an attractive option for those looking to get away from their everyday lives

Table of Contents

Top Strategies for the Hotel Industry to Attract Travelers

Travelers have diverse preferences when it comes to in-room entertainment in hotels, but there are several common elements and content types that are generally appreciated:

  1. High-Definition TV: A high-quality, flat-screen TV with a range of channels is a fundamental expectation for most travelers. The TV should be easy to use, and the remote control should be intuitive.

  2. Premium Movie Channels: Providing access to premium movie channels like HBO, Showtime, or Cinemax is a great perk for guests who want to unwind with a movie.

  3. Streaming Services: Many travelers bring their own devices and appreciate the option to log into their personal streaming service accounts like Netflix, Amazon Prime Video, or Disney+ for entertainment.

  4. Local Channels and Information: Guests often want access to local news, weather updates, and information about nearby attractions and restaurants.

  5. Sports Channels: Sports enthusiasts appreciate access to sports channels, especially during major sporting events like the Super Bowl or the World Cup.

  6. Video-on-Demand: Offering a selection of on-demand movies and TV shows that guests can rent is a common feature in upscale hotels.

  7. Music Channels: Some guests enjoy listening to music, so providing a variety of music channels can enhance their experience.

  8. Interactive Features: Interactive TV systems that allow guests to order room service, schedule wake-up calls, and check out are convenient and user-friendly.

  9. Gaming: Providing access to video game consoles or games is appreciated by families and gamers.

  10. Local Content: Highlighting local attractions, events, and restaurants on the TV or through printed materials in the room can help guests make the most of their stay.

  11. Device Connectivity: Offering HDMI ports or wireless casting options for guests to connect their own devices to the TV is increasingly important.

  12. Educational and Travel Content: Some travelers enjoy educational programming or travel-related content that can help them learn about the local culture or plan their activities.

  13. Child-Friendly Content: Family travelers often appreciate child-friendly channels or content to keep kids entertained.

  14. Language Options: Providing content in multiple languages can enhance the experience for international travelers.

  15. Privacy and Content Security: Ensure that guest preferences and viewing history are kept private, and that the system is secure to protect guest data.

  16. Accessibility Features: Consider the needs of guests with disabilities by offering closed captioning, audio descriptions, and other accessibility features.

Hotel Industry Market Trends

Generally, traveler markets are:

  • Expecting higher standards from their accommodation providers
  • Being more careful about choosing their destination and hotel, in regards to health and safety
  • Looking to tick off bucket list items and make up for less time by taking truly meaningful trips
  • Leaning towards booking independent or boutique hotels rather than big resorts or chains
  • Heavily influenced by family and friends, and the promise of memorable first-time experiences
  • Intending to combine work and leisure during their trips, taking advantage of flexible work policies around the world
  • Becoming more comfortable with their data being used to enhance their experience
Hotel-guest-connection-build

Latest travel industry trends: How to stay competitive

  • Mobile booking – Online bookings via mobile are increasing potentially.
  • Social media – The prevalence of social media in decision making is increasing, particularly instagram.
  • Growth in Asia and Asia Pacific travel – These guests come with their own set of ideals and preferences.
  • Multi-channel distribution – As traveller markets become more diverse, so must your ability to reach them.
  • Technology is a driving force – It’s now a significant disadvantage not to be tech-led in your business strategy.
  • Transport is becoming cheaper – More people are being freed to travel, bringing new markets into play. Do you have an offer for them?
  • People want travel to be enriching – The experience of visiting another destination should be fulfilling and exciting. You need to make sure a stay at your hotel is not a forgettable one.
  • Money talks – Travellers are now willing to spend more if it means they get a unique experience. The value for money is the most important thing.
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Hotel- Strategies for Increasing-guest-Occupancy

Increased guest satisfaction with satellite TV in Hotels

Increased guest satisfaction with satellite TV

Satellite-TV-in-hotels

Satellite TV has become increasingly popular in the hospitality industry as a way to attract more guests. By offering a wide range of channels and high-quality programming, hotels can enhance the guest experience and differentiate themselves from competitors. In this article, we will explore the benefits of satellite TV for hotels and discuss strategies for attracting more guests with this technology.

Benefits of Satellite TV in Hotels

Enhanced guest experience

  • Access to a wide variety of channels and programming options
  • High-quality picture and sound
  • Interactive features such as on-demand movies and TV shows

Competitive advantage

  • Differentiate from other hotels that offer limited TV options
  • Attract and retain guests who value a comprehensive entertainment experience

Revenue generation

  • Potential for pay-per-view movies and events
  • Advertising opportunities through targeted commercials
Hotel-room

Challenges of Satellite TV in Hotels

Installation and maintenance

  • Initial setup costs
  • Regular maintenance and troubleshooting

Channel selection and licensing

  • Negotiating contracts with satellite TV providers
  • Ensuring compliance with licensing agreements

Technical issues

  • Signal disruptions due to weather conditions or equipment malfunction
  • Compatibility with existing infrastructure and systems

Satellite TV can significantly improve the guest experience in hotels by offering a diverse selection of entertainment choices, giving them a competitive edge. Nevertheless, hotel owners and managers should thoroughly weigh the advantages, and implementation factors before opting to provide satellite TV to their establishments.

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How to make connection with today’s guests

How to make connection with today's guests : Hotel Ideas

Hotel-guest-connection-build

Connecting with guests

In 2023, guests returned to hotels with higher expectations than before the pandemic. Personalized service options can go a long way toward fulfilling those expectations.

Not every guest will take advantage of the options they are given. But the simple fact of offering them can help create an emotional connection with your brand that helps translate into higher lifetime customer value.

What you can do to make emotional connection?

According to a global survey on customer experience, KPMG identified 7 key attributes of an emotionally connected business:

1. Offers products or services relevant for me
2. Understands my specific personal needs
3. Makes me feel valued
4. Treats me as an individual
5. Knows who I am from my customer history
6. Makes me feel in control
7. Shows an interest in me

" Consumers with an emotional connection to a brand have a 306% higher lifetime value."

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Hotel Digitalization Can Enhance the Accommodation Experience for guests

Hotel Digitalization Can Enhance the Accommodation Experience for guests

Digitalization, hotels can unlock a world of possibilities to enhance the guest experience. From effortless check-ins to tailored services, interactive room features, seamless communication, and handpicked recommendations, going digital elevates every aspect of a guest’s stay. It transforms the accommodation experience into something exceptional, ensuring that each guest feels valued and catered to throughout their time at the hotel.

Digital-Hotel-accommodation

Hotel with a strong online presence

Very first step to made online presence in this digital age interactive website.

Thus, having an attractive website with fast processing speed, mobile-friendly design, and a simple booking process, along with a strong social media presence, is a must these days.

You can further strengthen your online presence by having high visibility across various online channels, viz. OTAs, metasearch sites, etc.

Also, engage in social listening and make sure that you reply to all types of feedback on your property and services across various review sites and social media channels.

virtual assistants to communicate with potential or current guests online. This helps them gain crucial insights into their guests’ behaviors and preferences while providing customers with quick and efficient customer support.

Smooth-check-in-digital-check-in

smooth check-in and a warm welcome

You need to make sure you offer the right balance of ‘technical’ and ‘human touch’ at this point. This means your reception need not only be friendly but also digitally friendly.

Your guest expects you to provide much more in addition to warm greetings from the well-trained staff and overall clean and bright environment at the reception. Here, they start looking for experiences that would make their check-in simple and smooth. So, you should start providing hyper-digitized experiences right from that point.

Along with online check-in and check-out service, lots of hotels are now experimenting with providing an automated process for guests to pick their preferred room type and other amenities, like double bed, ground floor, and so on, even before their arrival. Guests, in this case, just have to go to the reception and pick the keys to their room as a part of the express check-in feature. Some hotels also allow guests to use their smartphones as room keys, thereby completely eliminating the need to go to the desk at check-in.

Offer other digital services to keep your guest engaged

There are many other ways in which you can engage with your guests digitally soon after they arrive at your hotel.

Some of these digital engagement strategies don’t only make the guest experience better, they even help you promote your services. You can make use of digital screens in your lobby to promote your services and showcase photos of your property and people enjoying at your hotel while using your services and amenities. Your Wi-Fi connection can also be a promotion tool for you that can take users directly to your website or a landing page.

Robot concierges are being adopted by many hotels these days. Even though the robot technology lacks the high touch factor, robots free up the time of human staff and help personalize a guest’s stay.

A lot of hotels are also partnering with digital service providers, like DIRECTV digital media providers for ensuring exceptional guest experiences. For example, hotels these days provide in-room streaming services via Advanced entertainment platform (AEP)to ensure a high-quality viewing experience for guests with their Netflix credentials.

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Hotel- Strategies for Increasing-guest-Occupancy

Strategies for Increasing Occupancy Rates in Hotels

Helpful Strategies for Increasing Occupancy Rates in Hotels

Here are some strategies that can increase your hotel occupancy

1.Online Booking Platforms:
hotel-booking-platforms

Make sure your hotel is listed on popular online travel agencies (OTAs) and booking platforms. Maximize your online presence to reach a wider audience and that can be helpful in increase occupancy

Some of hotel booking site’s:

2.Optimized Your Website:

Create a user-friendly and visually appealing website that showcases your hotel’s unique selling points. Ensure that your website is mobile-friendly and offers a seamless booking experience.

3.Enhance Guest Experience:

Provide exclusive customer service to your guests Directv Hospitality to generate positive reviews and encourage repeat visits. Personalize guest interactions, offer special amenities and go above and beyond to exceed guest expectations. Directv provides higher guest satisfaction as compared to others which is the reason guest love to watch Directv in Hotels.

4.Capitalize on Direct Bookings:
hotel-online-booking-site

Encourage guests to book directly through your website by offering perks such as loyalty programs, exclusive discounts, or additional amenities. Highlight the benefits of booking directly with your hotel.

5.Building Online Presence
Build-online-presence

Monitor and respond to guest reviews and feedback promptly. Showcase positive reviews on your website and address any negative feedback professionally. Develop a strong social media presence to engage with potential guests and build brand awareness. Share visuals, guest testimonials, and special promotions to entice bookings.

Hotel Occupancy Rates in the United States: Factors and Variations

The average hotel occupancy rate in the United States is estimated to be around 50% to 60% annually. However, it’s important to remember that this can vary depending on factors like – where the hotel is located, what kind of market it serves, and the time of year. Some cities and regions may have higher occupancy rates, especially if they are popular tourist places or business centers. On the other hand, there are some places that may have lower rates. To get the most accurate and up-to-date information about hotel occupancy rates in the USA.

"Remember, each hotel is unique, so it's essential to assess your specific market, understand your target audience, and tailor these strategies for Increasing guest Occupancy"

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